If one ethnic trend dominated 2025, it was chikankari – that dreamy, hand-embroidered fabric that turns even a simple silhouette into a style statement....

Summers are right here and we all know how exciting this season can be! It’s a season for colors and cooling up yourself under...

Blessed with a myriad of art, Lucknowi Chikankari has been imbibed with distinctive embellishments. Ada presenting India's own one-of-a-kind applique adornment 'Gota Patti'. Gota...

Celebrate This Festive Season With Ada No Indian celebration finishes without the astounding dressing that runs with it. Lucknowi Chikankari ethnic clothes are in...

Celebrate Teej with Ada When you think of rains, a curve automatically draws on your face, Monsoon has its own indescribable joys, and its...